From July 8th to 30th, 2013, the Alaska seafood festival was held at 5 outlets of Ito-Yokado in Chengdu. Products such as Alaska Pacific cod were promoted in the seafood festival. There was an Alaska seafood promoter at each store, which was decorated with ASMI posters, buntings and table cards. Alaska seafood sampling was carried out at 5 outlets over the weekends in order for consumers to try the exquisite taste of seafood from Alaska.

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