Alaska Seafood Festival in Guangzhou

The Guangzhou weekend in-store promotions were held from September 10 to October 8, at 2 retail food outlets inside Guangzhou Department Store and 1 food outlet of Friendship Store. There were demonstration people who were stationed there to provide information to store shoppers. Alaska Salmon, Cod, Pollock and Halibut were highlighted during the promotion and special small blue ASMI totes were given out as gifts for consumers who purchased Alaska seafood items. ASMI POS materials which included posters, table tents, counter cards and buntings were provided to the stores for decoration and further promotion.

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