The 17th China Fisheries and Seafood Expo (known as Seafood Expo for short) was held in Dalian between Nov 6 and Nov 8, 2012. As the largest seafood show in Asia, an increasing number of exhibitors and visitors attended the show every year. In 2012, 22,345 visitors from 84 countries took part in the show.

ASMI started to attend the show since the late 1990s. The show enabled ASMI to build up relations with key seafood traders across China. Meanwhile, the awareness of Alaska seafood got increased through the show. As a result, ASMI participated in the Seafood Expo every year ever since its debut at the show.

Similar to the previous years, ASMI made careful and complete preparation before the Seafood Expo. During the Expo, all kinds of Alaska seafood was displayed, including Alaska king crab, snow crab, Dungeness crab, sockeye salmon, chum salmon, pink salmon, coho salmon, king salmon, Pacific cod, black cod, yellowfin sole and Pollock roe. Alaksa seafood sampling, like snow crab, smoked sockeye salmon and Pollock roe, was arranged so that visitors could gain more knowledge of Alaska seafood. Due to the reputation of Alaska seafood, ASMI booth was always crowded with visitors who had interest in Alaska seafood. Representatives from ASMI China office answered all the questions from visitors, helping them to set up primary relations with ASMI.

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