On January 10th, 2012, ASMI joined hands with BHG supermarket and conducted a training program for purchasing department at Beijing Holiday Inn. The purchasing department of 37 BHG outlets joined this activity, as well as some key local traders. ASMI gave a specific introduction on various Alaska Seafood products in the training program, enabling the purchasing staff to have a better understanding of Alaska Seafood. After the speech, a guest-chef invited by ASMI cooked some dishes using Alaska Seafood as ingredients including Alaska salmon, Pacific cod, black cod, snow crab, yellowfin sole and Pollock roe. Participant had the opportunity to taste Alaska seafood which left them with a deep impression of the premium features of Alaska Seafood. Very positive feedbacks were received and a round of in-store promotion is planned to be conducted in the near future.
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